As you can see in the photo above, in 40 years the world's largest chain of coffee shops, had owned 3 logos. On the 40ths Anniversary, Starbucks decided to change their logo once again, and they're aiming for the minimalism trend. Getting rid of the "Starbucks Coffee" on the outer circle and only have the crowned lady instead. I guess Starbucks is so successful that the could give up on their branding and still have a majority people recognizing the logo. It's gonna be out quite soon, so lookout for the new cups!
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